As The BLÜ Group – Advertising and Marketing enters its 12th year in business I wanted to look back and contemplate everything I have learned as a manager, boss, board member, professional ad executive, mentor, human resources director, and all the other titles I hold being a small business owner. As I did that I…
Many years ago when I was a young Account Executive working at Ovation Marketing, the agency President, Ralph Heath, made a point to remind everyone that we should be eating Betty Crocker, Smucker’s, and Hickory Farms, drinking Budweiser and all their associated beverages, purchasing our supplies from NEBS, and our insurance from State Farm. His…
If you know the next step to take people will follow you. This will make you look like you know what you’re doing, because you do. You have already planned out what will happen next and how it will happen. This is what separates the achievers from the doers. Many people will do something but…
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