Printed pieces are a lot of fun to design and plan out. There are so many different variables that you get to play with as a designer. Variables like photos and graphics, paper, printing process, finishes, die-cuts, etc. Due to the many variables, it can be a daunting task to successfully design and print…
Recently, I was explaining websites to my dad. He had no clue what I was talking about when I brought up hosting and domain names, and why you need them both for your website to work. So, instead of using “tech speak” and throwing out words like server, FTP, and IP Address, I used an…
Each one of us in the business world interacts with numerous people every day; from vendors and prospects, to customers and co-workers. Meetings are held and decisions are made, and most of the time, we hope each project that comes from it will turn-out as planned. However, all too often as an Account Executive at…
One of the most tried and true forms of advertising is the print ad. As early as the 18th century, print ads in England were taking shape. Print ads not only convey a brands image, they offer a creative and unique way to reveal a new product or promotion. However, printing in advertising is not…
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