The seasons are changing here in Wisconsin; the leaves are falling and so is the temperature. However, I have decided not to get too gloomy about the coming snow, and instead take a tip from nature. Change is good; it helps keep things fresh and new. With that in mind, I have been trying out […]
Recently, I was explaining websites to my dad. He had no clue what I was talking about when I brought up hosting and domain names, and why you need them both for your website to work. So, instead of using “tech speak” and throwing out words like server, FTP, and IP Address, I used an […]
Every business owner wants to know where the real value is in social media. By now, most people know that its importance is growing as the trends lean more towards inbound marketing and online communications, but finding the value is still a gray area. Though there are many aspects of social media that hold value for business […]
Personally, I’ve never been a morning person. In my college days, anything that started before 9:00am would have to come standard with a latte and a Red Bull. When I started my professional career and an 8:00am start to the workday became the norm, I adapted. But even so, I’ve never been known to start […]
I’m excited to be posting my first ever BLU Video Blog. I hope you enjoy it, it was a nerve wracking experience, but I’m sure it will get easier. In this video I will be showing you some business card examples, but not just any old business cards. These cards are printed on three different […]
I recently began searching for potential venues for my upcoming wedding, and found two possibilities that I really loved. I e-mailed both locations, and received an e-mail back from Venue #1 the very next day. Venue #2, on the other hand, took 2 weeks to e-mail me back. Giving them the benefit of the doubt, […]
Most of us are familiar with the usual morning rush; rush to get ready, rush to get your kids off to school, rush to beat traffic. If we’re lucky we get a cup of coffee down before we’ve started taking calls and responding to e-mails. But what if mornings didn’t have to feel like this? […]
As the best vacation I could ever ask for was coming to an end, I realized that I would need to return to reality and head back to work soon. Just the thought of all the e-mails and updates that I had waiting for me back at the office was overwhelming, so I knew I […]
They say that communication is the key to success, and in an advertising agency, that success is often contingent upon relaying accurate and complete information about the client’s brand, the competitive market, and the project’s objective from the account services team to the creative team. To do this effectively, a creative brief is used as […]
Tending my garden is one of my favorite things to do in the summer. I could spend an entire day weeding, watering, dead-heading flowers, pruning, harvesting, etc. It is so exciting to see the vegetables and flowers that I’ve been tending to since April are thriving. It’s also highly irritating when I see that some […]
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