The steps for providing good customer service get plenty of attention, and you can find thousands of articles, books, and blog posts explaining what the perfect formula is. But for professionals pushing ahead in a competitive market, who want to grow the brand of the company and their personal brand, they have to go well […]
When was the last time you looked at your website? I mean, really looked – as in go through every page, read every word, click every link, and look at it as someone who hasn’t used it before. It’s important to go through your website and check these things at least once a month. That […]
Is it time for your logo to have an overhaul? Over the past several years there have been a lot of corporate logo redesigns. Some were very successful and some were flops. No matter the success or failure, each company that embarked on the journey of a logo redesign did so for specific reasons. There […]
Regional leader in business sign design, manufacturing, and service partners with Onalaska, Wisconsin based advertising agency to help strengthen their brand and increase sales. Social media, e-mail marketing, website enhancements, and SEO being used to help develop new relationships. The BLU Group Advertising and Marketing (TheBLUGroup.com) is proud to announce that their ad agency was […]
I could talk about how important a social media presence is until I am blue in the face, but I think by now you already understand that. Most of you also probably realize that it’s important to grow your social media fan base, but may not know how exactly to do that. There are many […]
Industry leader in licensed retail and promotional products chooses Onalaska, Wisconsin based advertising agency to design, develop, and manage their new 2013 corporate catalog. The BLU Group Advertising and Marketing (TheBLUGroup.com) is proud to announce that their ad agency was selected by WinCraft (WinCraft.com) to develop one of the company’s primary sales tools – the […]
There’s an old saying that states “It’s easier, and cheaper, to keep an existing client than it is to find a new one”. Now although this may not always be the case due to the potential diminished returns derived from long-term clients, it is mostly true. And for those involved in generating new business at […]
“Be like a duck. Calm and collected above the water, but paddling like hell under the surface.” This means that on the outside you’re doing great, but on the inside you’re scrambling to get things to work and come together. I love what I do, but there are days that are a lot more stressful […]
There are many things that go on behind the scenes at an advertising agency: late night brainstorm sessions, multiple creative concepts that never make the cut, and mock-ups taped up on every wall of the conference room. Most often these events occur without the client ever knowing, as they are all part of the process […]
Being a college student I always got asked the same questions. What’s your major? Why did you choose that? What do you want to do with your degree? For me, I went into school as a declared marketing major and stayed on the same course and graduated with a degree in marketing. I always […]
Reach out to Tony Roberts, our CEO and Director of New Business Development.
