Can Your Customers Find You?

You’ve finally decided to invest in a new store front for your business. You’ve designed the perfect building, it has great construction, and it looks spectacular. However, the only lot to build on you could find was in the middle of nowhere. Not everyone is lucky enough to be able to build along a high traffic road.

Now you have the perfect shop, but no one knows where you are and it’s difficult to get to your new location without directions. Without the traffic, your shop will not succeed to its fullest potential. This is what happens when you build a website for your company. A common misconception is once you build a website, it should automatically show up on Google and the other major search engines. Without Search Engine Optimization (SEO), your site is still sitting in the middle of nowhere.

So what is this magical SEO? SEO is the strategic process of improving the visibility of a website or a web page in search engines (like Google). Google makes it easy for people to find what they are looking for, but they don’t make it easy to get shown on Google. In fact, the best SEO tools available right now are provided by Google (Google Keywords Tool, Google Webmaster Tool, Google AdWords, and Google Analytics). However, great tools are worthless unless you know what to do with them.

Just because you purchase a hammer doesn’t mean you should build an addition on your house. It takes more than one tool and a lot of experience to get the job done right. Our SEO experts can help get you the traffic you need to make your business successful. Give us a call, or browse our website for more information on how BLÜ can help you strengthen your brand and grow your business.