Advanced SEO strategies have made it easier to target a specific audience and generate more leads from the internet to your business. To stay ahead of your competition, you need to be improving and adapting your website’s SEO campaign every year. Here are seven ways you can improve your search engine optimization strategy and rankings: […]
Your website is the home of your brand and its messaging. In the setup and design phase, it’s easy to focus on domain names, plug-ins and the back-end setup. These are important considerations, but we need to keep the user experience top of mind. A poor user experience due to website design will impact the […]
No matter what industry you are in, your website isn’t complete without content. Websites contain a variety of content, including written, videos, images and other media. Each piece can play an important role in increasing your credibility, drawing in potential clients and improving your website’s search engine rankings. Yet many business leaders struggle to put […]
As you’re launching or rebranding your small business, you may not think much about the importance of your logo. However, in the digital age, having a memorable logo is more valuable than ever. Digital Marketing is highly visual, so a good logo design can make all the difference for your company. Working with skilled graphic […]
Why is it important to have a website as part of your online marketing strategy? Here’s just one reason: currently there are close to 4 billion internet users per year, and that number grows at a steady pace. If your business doesn’t have a website, you’re making it difficult for potential customers to find you. Even more […]
It doesn’t matter what type of business you’re in, marketing is important for continued growth. If you’re selling something, you need advertising to let people know about your products. If you’re a service provider, you need to reach out and present your services to find new clients. Using this three-step marketing process will help to […]
Creating content that grabs the attention of your prospective clients is the difference between a website that is effective in generating business and one that doesn’t do much at all. Fortunately, with a little planning, you’ll find that pulling together the content for your website build isn’t that difficult. Here are some things to think […]
When designing a website, how do you make sure useful information about your business is reaching your target audience? It goes far beyond designing a visually appealing and functional website. Keep reading to see the best website navigation practices that can benefit your site visitors and improve user experience. Organize Your Website Navigation When planning and […]
In the era of digital marketing, having a great website isn’t optional for small businesses. Your business needs a website that’s easy to use and presents a professional image for your company. Whether you’re looking to revamp an existing site or build a site for a brand-new business, The BLÜ Group can help. We specialize in […]
Search engine optimization, or SEO, is an ongoing process. It takes time to see gains in your organic search ranking, but your results could also be slowed down due to a few common SEO mistakes. By partnering with the right marketing agency to develop your SEO strategy, you can avoid these common pitfalls and ensure […]
Reach out to Tony Roberts, our CEO and Director of New Business Development.
