Tony is a strategy-driven, brand-focused 19 year veteran of the advertising industry. Prior to founding The BLÜ Group in 2004 he served as a senior account executive for a variety of large, national brands including Hickory Farms, NEBS, and Betty Crocker. Since BLÜ’s inception, Tony has dedicated his time to helping small-mid size businesses and organizations build strong brands while volunteering for a variety of civic and professional organizations, including serving on multiple boards and chairing a variety of committees.

Welshire Capital Launches New Online Lead-Generation Program

New website paired with coordinating print and web materials help identify potential clients.

With today’s economy threatening to take apart your wealth like never before, Welshire Capital provides expert information and guidance in their 24-page financial guide “A Guide to Making Investment Decisions”. To generate interest in the guide and identify potential clients for Welshire Capital’s services, The BLÜ Group – Advertising and Marketing was hired to design a lead generation program. The program consists of a new website – – and print and web materials, including billboards and banner ads. Eye-catching design and copy was used to drive traffic to the new website where interested parties download the free guide after answering basic questions.

Brent Welch and his team at Welshire Capital have been helping their clients retire with confidence since 1984 . A wealth management solution for high net-worth clients, Welshire Capital provides their clients with effective leadership, clear direction and trust. This combination of this values-based financial planning leads Welshire Capital clients to experience increased confidence, energy and security about their financial future.