Every day we have a variety of conversations. Whether it’s simple small talk or an in-depth conversation, we all take turns listening, and then speaking. But how many of us are really actually listening? Not just waiting for our turn to speak, but really listening. Real listening is a skill that is highly underrated. As […]
When designing or developing a website you must keep your audience in mind. Don’t let them get lost in a new program or overly-complicated layout. Will they know how to use the fancy jQuery navigation that slides out from the side of the screen when you hover over that area? Maybe, but you might need to help […]
You’ve finally decided to invest in a new store front for your business. You’ve designed the perfect building, it has great construction, and it looks spectacular. However, the only lot to build on you could find was in the middle of nowhere. Not everyone is lucky enough to be able to build along a high […]
Monitoring your social media presence is incredibly important – but many business owners and marketers are concerned it will take too much time. You don’t need a whole team devoted to social media monitoring – with some tools and these free tips, even one single person can keep an eye on your social media presence. Cover these […]
Many times the Creative Director or Designer on the project will present the creative concept to the client in an agency, but there are times when as an Account Executive you will need to take on the role of presenter. Presenting the creative concept is so much more than simply saying, “here is your design, […]
I’d like to share a marketing reminder I got from observing my 5-year-old last week. Thursday was a big day for my youngest daughter. She was so excited she could hardly contain herself. It was finally the day for her dental appointment and her physical so she would be ready for Kindergarten. Actually she has […]
We all have those days that it’s not as easy to come up with a great idea or design. It’s those days that we need to call on brainstorming sessions and designs we have found to inspire us. As a designer, ideas and inspiration can come from anywhere. A unique bubble gum packaging, magazine ad, poster […]
Know What Needs To Be Done First Creative certainly is the engine that powers advertising, but many of us get so hung up on generating creative horsepower that we never ask ourselves, “Power for what?” What good is creative power, unless somebody knows where the client’s advertising vehicle is supposed to go, and steers it […]
An intern’s view of BLÜ Starting on your first day at kindergarten (or maybe even before) your whole life is centered on preparing for the real world. Your parents, teachers and even family friends will give you words of advice on how to become the best doctor, lawyer or even astronaut. I myself knew in […]
Why cheap or free usually costs much more in the long run. To me there are two definitions of a template. One is the kind that experienced developers build that is used to construct the design of an entire site. This is useful when you want to make a change to the site. There’s only […]
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