Tony is a strategy-driven, brand-focused 19 year veteran of the advertising industry. Prior to founding The BLÜ Group in 2004 he served as a senior account executive for a variety of large, national brands including Hickory Farms, NEBS, and Betty Crocker. Since BLÜ’s inception, Tony has dedicated his time to helping small-mid size businesses and organizations build strong brands while volunteering for a variety of civic and professional organizations, including serving on multiple boards and chairing a variety of committees.

B.A. Burrito Co., La Crosse, Wisconsin, Launches New Website with Full Menu and Online Ordering

Franchise owner partners with The BLU Group – Advertising and Marketing to provide customers with a better overall online experience. Website design strengthens the B.A. Burrito brand and encourages customer engagement.

The BLU Group – Advertising and Marketing recently redesigned and developed a fresh, new website for B.A. Burrito Co. — a delicious and contemporary burrito destination with two locations in La Crosse, Wisconsin. The website now offers customers the option to place orders online, offer their own menu suggestions, and hire B.A. Burrito to cater their next event. In addition to the website, fans of B.A. Burrito will also be kept up-to-date with promotions and “what’s new” through the company’s social media and e-newsletter campaigns.

“We recognize that B.A. Burrito’s customers value convenience and a great burrito. What better way to give that to them than by offering the entire menu online and allowing them to order for pick-up or delivery through the website?” said Tony Roberts, President and Brand Builder at The BLU Group – Advertising and Marketing. “The new site does a great job of showing what the B.A. Burrito difference is all about. Their attitude, energy, and commitment to creating a great experience shines though.”

Some additional features of the website include B.A. Burrito’s video pick of the week, employee’s favorite selections and recommendations, and online applications for employment. The new website for B.A. Burrito Co. can be viewed at

About The BLU Group – Advertising & Marketing: The BLU Group, based in Onalaska, WI, is a forward-thinking, full-service ad agency that specializes in: Market Research, Marketing Strategies, Corporate Identity, Broadcast and Print Advertising, Graphic Design, Billboard Design, Catalog Design, Corporate Identity, Direct Marketing, Website Design, Website Programming, Website Hosting, Search Engine Optimization (SEO), E-Mail Marketing, and Social Media.

For more information, visit or connect with them on Facebook and Twitter.