Tony is a strategy-driven, brand-focused 19 year veteran of the advertising industry. Prior to founding The BLÜ Group in 2004 he served as a senior account executive for a variety of large, national brands including Hickory Farms, NEBS, and Betty Crocker. Since BLÜ’s inception, Tony has dedicated his time to helping small-mid size businesses and organizations build strong brands while volunteering for a variety of civic and professional organizations, including serving on multiple boards and chairing a variety of committees.

New Website Developed and Designed for Life Notes Newsletter

The BLU Group – Advertising & Marketing recently designed, developed, and launched the Life Notes newsletter website. The new website, which includes an online shopping cart, is the second major phase of Life Notes’ roll-out plan in 2011 and is targeted at financial advisory professionals throughout the United States that are looking for a higher quality newsletter program that will help strengthen their brand and connect with their clients.

The monthly Life Notes newsletter is a quick, easy, and powerful way to show clients that their financial advisor understands there is more to being happy than having a strong portfolio. When advisors purchase this program they will receive:

  • 12 professionally-designed, smartly-written monthly issues – customized with their company information
  • Matching inserts to use for monthly insights, thoughts, market updates, etc.
  • Custom, company branded envelopes

“The launch of LifeNotesNewsletter.org represents a huge step for this company and we are blessed to be a part of it,” said Tony Roberts, President and Brand Builder at The BLU Group. “Life Notes is unique in the fact it focuses on helping clients live a balanced life and it is extremely well done – from the writing and design to the images and paper,” said Roberts. “This newsletter program is not for everyone, but it is for financial advisors who want to build strong relationships with their clients and be highly respected.”

Research shows that the number one priority for top-performing financial advisory firms is marketing and business development. When asked if they could change one thing about their firm, the top response (36% of all respondents) by a large margin was “marketing/business development.” The next highest issue was “time management,” trailing far behind at 14%. The Life Notes newsletter can help with both of these priorities.

If you are a financial advisor and want to help your clients maintain a high quality of life through balanced living, grow your business, and free up time to focus on key areas, order the Life Notes newsletter.

About The BLU Group – Advertising & Marketing: The BLU Group, based in Onalaska, WI, is a full-service ad agency focused on doing whatever it takes to strengthen their clients’ brand and grow their clients’ business. This forward-thinking agency specializes in: Market Research, Brand Platform Development, Marketing Strategies, Broadcast and Print Advertising, Graphic Design, Billboard Design, Catalog Design, Corporate Identity, Direct Marketing, Website Design, Website Programming, Website Hosting, Search Engine Optimization (SEO), E-Mail Marketing, and Social Media.